Search A/B testing: Splitting search traffic across two setups (result ordering, synonyms, boost rules) to measure which converts better. Included in Findalo from Pro.
Anchoring: Bias of the search engine toward a specific product when the customer types its exact name. The product's brand should be "anchored" with a high weight even if others share similar keywords.
Boost rule: Manual rule that raises or lowers a product/category's position in the search results for a given query. Useful for promoting your own brand, clearing stock, or prioritizing sale items.
Image search: Upload a photo and find visually similar products in the catalog. In Findalo this kicks in from the Business plan (€149/month).
Semantic search: Search that understands the meaning of the query, not just word matching. Behind it are vector embeddings that place query and product in the same space. · More on AI in search →
Catalog: Set of products indexed in the search engine. In Findalo it's the main pricing unit: you pay by number of products × languages, not by searches.
Search CTR: Click-Through Rate: % of searches that lead to a click on a result. Key metric alongside search-to-cart rate.
Embedding: Numerical vector (typically 768 or 1536 dimensions) that represents the meaning of a text or image. Semantic search compares query embeddings to product embeddings.
Facet: Side filter generated from catalog attributes (brand, category, size, color, price). Findalo generates them automatically from the catalog, no manual setup.
Feed token: Authorization token your PrestaShop module / WooCommerce plugin uses to authenticate against Findalo when syncing the catalog. Bearer in the Authorization header.
Sync hooks: In the PrestaShop module / WooCommerce plugin, the hooks that listen for changes (actionProductUpdate, actionUpdateQuantity, etc.) and mark the catalog as dirty so Findalo re-ingests.
Indexing: The process of taking your catalog and turning it into search structures (inverted index, embeddings, facets). Findalo does it every time you change a product, with no action on your side.
Search latency: Time from the customer typing a query to seeing the results. Findalo serves from infrastructure close to the user to keep latency low.
Multi-language: Indexing the same product in multiple languages. Findalo supports up to 5 languages on Free/Starter and unlimited on Pro+. Each language counts as one entry against the cap.
Multi-store: Manage multiple search engines (one per store) from the same account. Free: 1 store. Starter: 2. Pro: 5. Business: 10. Enterprise: unlimited. · See pricing →
Assisted onboarding: Initial setup guided by the support team: synonyms, boost rules, first A/B tests. Included from Business.
Push catalog: Sync model where the store pushes changes to Findalo as they happen (instead of Findalo polling every X minutes). The PrestaShop module uses push.
Recommendations: Suggested-product blocks on product, cart, and home pages — based on co-visitation, co-add-to-cart, and bestsellers. Findalo Pro includes them with no separate add-on.
Redirect (deep link): Rule that routes specific searches ("returns," "customer support") to a specific page instead of returning catalog results.
Search-to-cart rate: % of searches that end in an add-to-cart. A more relevant metric than raw CTR because it measures real purchase intent.
Synonym: Equivalence set between two words so both return the same results ("dark circles" = "eye contour"). Semantic AI reduces the need to maintain synonyms by hand.
Typo tolerance: The search engine's ability to find products even when the query has typos ("crma" → "crema"). Findalo tolerates up to 2-3 errors per term depending on length.
Trigger selector: Configurable CSS selector the Findalo widget uses to detect the theme's search icon/input and hook into it without touching code.
Vector search: Technical synonym for semantic search: comparing query and product vectors to find conceptual proximity. Works alongside keyword search in hybrid engines like Findalo.
Webhooks: Events Findalo emits when something changes (catalog reindexed, A/B test concluded, quota alert) so your system can react. Available from Pro.
Zero-result rate: % of searches that return 0 results. Primary diagnostic metric: if it goes past 10-15%, review synonyms, typo tolerance, or the catalog.

E-commerce search engine glossary.